Business Analytics

Course Overview

The MSc in Business Analytics provides students with the skills and knowledge to manage and develop business analytics within organisations. The programme is designed as a specialist course, which assists students in blending their existing talents with the technological skills and business knowledge needed to use and manage big data and business analytics in modern knowledge-based organisations.



The programme is a taught Masters programme and consists of lectures, workshops, guest lectures from industry experts, and hands-on technology tutorials. Modules are assessed via continuous assessment, written assignments, applied projects and written examinations.

The MSc Business Analytics consists of 90 ECTS (European Credit Transfer and Accumulation System). All modules are worth 5 ECTS, with the exception MS5103 Business Analytics Project (30 ECTS).



Semester I

• MS805: Database Systems

• MS806: Business Applications Programming

• MS5104: Decision Theory & Analysis

• MS5105: Statistical Techniques for Business Analytics

• MS5107: Business Modelling & Analytics



Elective Modules (a total of 10 ECTS is required)

• MG557: Strategic Management (5 ECTS)

• MS804: Systems Development & Project Management (5 ECTS)



Semester II

• MS802: Information Systems Strategy and Innovation

• MS809: Enterprise Systems

• MS810: Information Systems Security & Ethics

• MS810: Advanced Applications Programming

• MS5106: Data Science & Big Data Analytics

• MS5108: Applied Customer Analytics

• MS5103: Business Analytics Project (Group Project)



Please see Course Web Page above for module details.

Normally a H2.1 degree (NFQ Level 8 or equivalent). However, candidates with a H2.2 honours degree and who have a minimum of 2 years relevant work experience will also be considered.. IELTS score of 6.5 or equivalent, if applicable. The qualification must include an element of quantitative techniques, for example, graduates of Business Studies, Engineering, Computer Science, other Sciences, Mathematics or other courses that have some quantitative content.

Applications must be completed online at: https://nuigalway.elluciancrmrecruit.com/Apply/Account/Login.



An application requires a registration fee of €35. You will be asked to upload proof of identification, academic transcripts, a personal statement, an academic reference and documentation to fulfil the English requirement (where English is not your first language).

1 year full-time.

Next start date: September 2025

Career Opportunities

The MSc (Business Analytics) provides students with the skills and knowledge to manage and develop business analytics within organisations. This specialized programme is meticulously designed to equip students with the indispensable skills and knowledge necessary to master the art of managing and developing business analytics within organisations. With the increasing demand for expertise in this field, we are proud to present a unique opportunity that not only meets the current demands of the job market but also aligns with Ireland's vision for its future. The programme is tailored to address a critical need identified by the Expert Group on Future Skills Needs in Ireland. As per their projections, an astounding 17,000 additional jobs in Business Analytics are anticipated to be created in the country over the coming years. To fill this burgeoning demand, we have crafted a curriculum that delves deep into the intricacies of data analytics, enabling students to become proficient in leveraging data to drive strategic decisions. Our program is your passport to not only securing a lucrative career but also contributing to the vital sphere of business analytics in Ireland and abroad.



Moreover, the MSc in Business Analytics is firmly rooted in Ireland's National Skills Strategy 2025. We prioritise providing skills development opportunities that are relevant to the needs of learners, society, and the economy. By doing so, we are not only preparing our students for prosperous careers but also ensuring they are equipped to contribute meaningfully to the overall development and growth of the nation.