Writing for the Web - Online

In a highly competitive world, content is not just a string of words. Well-written content is one of the most effective and easiest methods to keep your website informative and updated. When buyers land on your page and see content that is engaging, they are more likely to explore your site further and convert to loyal customers.



Created by successful industry experts with a wealth of experience, this online Postgraduate Diploma in Writing for the Web course will provide you with a deep understanding of the online environment. You will gain the skills needed to write and edit text for websites, blogs and social media platforms. When you successfully complete this writing for the web course you will be able to produce clear and effective web copy for specified purposes and audiences.



Course Features:

Benefiting from over 30 years’ practical skills training experience, Fitzwilliam Institute’s Online Postgraduate Diploma in Writing for the Web course features:

• Comprehensive modules covering all aspects of Writing for the Web: Doing Business on the Internet, Promoting Your Website, Writing for the Web, Copyright and Outsourcing, Writing Email Newsletters/Eshots, Writing for Mobile Devices, Writing for Younger Users, E-Book Authoring, News Articles, Feature Articles, Social Media, etc.

• Interactive course expert support, advice and guidance from leading industry professionals. Always ready to help and answer any questions you might have throughout the course, all of Fitzwilliam Institute’s Writing for the Web course experts are top industry professionals with many years of successful experience. Upon completion of this online postgraduate diploma in writing for the web all of our students are industry-ready.

• Real life Writing for the Web briefs. Fitzwilliam Institute’s Postgraduate Diploma in Writing for the Web empowers participants with practical and specific skills that can be applied in real world situations. You will gain exposure to invaluable toolkits and prepare real life writing for the web briefs, enabling you to develop your work portfolio.

• Flexible online learning. Fitzwilliam Institute’s Postgraduate Diploma in Writing for the Web course can be completed in your own time, from the comfort of your own home, to suit your lifestyle. You will have full access to online resources and subject expert support for two calendar years. However, you can complete the course in as little as 1 year, by dedicating 6-8 hours of study per week.

• Writing for the Web Jobs, Networking and Volunteer Opportunities. Benefiting from many years of industry experience, we are extremely well placed within the industry. Employers are always looking for Fitzwilliam Institute’s students and alumni. Our website features a comprehensive jobs and volunteer opportunities section.



On successful completion of this course you will receive a Professional Postgraduate Diploma qualification that is certified and awarded by the ICM (Institute of Commercial Management).

Please see "Course Web Page" above for list of subjects.

Criteria for eligibility must be met in full prior to commencing the programme. For successful enrollment on the Postgraduate Diploma course, the minimum entry requirement is a prior Degree level qualification.

Enrolment intake is strictly limited on this course. Early application is advised. Places are allocated on a first come first served basis.

You will have full access to online resources and subject expert support for two calendar years. However, you can complete the course in as little as 1 year, by dedicating 6-8 hours of study per week.

Start date: 14 June 2024